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May 20, 2010
Ang. Chem. Gets Weirder Every Day
Posted by Derek
The fine people at Angewandte Chemie's English edition, who continue to have way too much time on their hands, appear to have declared this 70s and 80s music month. So far I've spotted The Beach Boys, Toni Basil (a particularly strained one), and Elvis Costello.
There are movies, too here's another James Bond reference - but if anyone can tell me where the "Beverley Hills" part comes into this one, other than the desire to reach for a joke, I'd be grateful.
Finally, I have proof that at least one of their English-speaking editors is not only American, but specifically from Baltimore. Number of non-English speakers who will get that reference? To be counted on the fingers of the hands. . .
Update: I get the reference to the movie "Beverley Hills Cop II", but I just don't understand reaching for that reference - other than, of course, to show that you can. And as for the Baltimore one, I hadn't noticed that the authors are from Johns Hopkins, so we have to presume that they're to blame - and that the editors at the journal let that one through, too. . .
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1. Johnny-John on May 20, 2010 8:37 AM writes...
OK, so I am a native speaker, from the right coast even, and that ref has no relevance whatsoever. Google was nice enough to clue me in.... maybe the authors suggested that one? Wow. Serious madness.
Permalink to Comment2. J-bone on May 20, 2010 8:37 AM writes...
I'm a native English speaker and I didn't get the Baltimore reference, I had to look it up.
Maybe that copper system is very costly so it reminds them of Beverly Hills? Either that or it made its way into a courtside seat at a Laker game and texted on its Blackberry the entire time. I do like the incorporation of BARF ligands.
Permalink to Comment3. Sili on May 20, 2010 8:43 AM writes...
You're just jealous.
Permalink to Comment4. Stan on May 20, 2010 8:50 AM writes...
Beverly Hills Cop
Permalink to Comment5. Anonymous on May 20, 2010 8:56 AM writes...
Authors were from Baltimore, implies nothing about editor
Permalink to Comment6. Fred on May 20, 2010 9:22 AM writes...
Beverly Hills Cop II, the 1987 sequel.
Permalink to Comment7. CRH on May 20, 2010 10:09 AM writes...
For those trying to figure out the Baltimore reference...it's in reference to National Bohemian beer, or more affectionately referred to as...Natty Boh. Actually for a "cheap" beer, it's not bad.
Beverly Hills Cop"per" (II)
Permalink to Comment8. rhodium on May 20, 2010 10:45 AM writes...
I suppose you missed 10.1002/anie.200906129; Wish they all could be californium. And sorry, once it gets into your head...
Permalink to Comment9. cookingwithsolvents on May 20, 2010 10:56 AM writes...
It's funny to read these...kind of.
These tag lines may drive hits (i.e. through being blogged about) but I seriously doubt their ability to raise the impact of the science (i.e. in the form of additional citations; data which will take years to assemble). For example, I haven't read the "insert penis" paper, even though I've seen it printed on tables, blogged about, and referred to ever since 2004-5(?) when it was published.
Honestly, I have seen enough belittling of science lately out of mainstream media that the idea of getting a "punny" tag-line on my science makes me cringe.
Permalink to Comment10. anchor on May 20, 2010 11:23 AM writes...
From: Angewandte Chemie
Permalink to CommentTo: Derek Lowe
Dear Derck: We, at the editorial office of Angewandte Chemie want you to help us with the wording etc. You, an Arkansan by birth, got your BA from Hendrix College and a PhD in organic chemistry and a a good word smith (a very good one at that!). Your fluency in German and a Humboldt post-doctoral fellowship in Deutschland is an added asset. Come on over, Mr. Lowe
11. daveh on May 21, 2010 8:28 AM writes...
I know it's oblique, but everytime I hear Baltimore I think....
Permalink to Commenthttp://www.zappa.com/whatsnew/news/baltimore.html
12. Rock on May 22, 2010 12:39 AM writes...
The odd thing Derek is that C&E News did a story on these puns a couple months back (in Newscripts I think) and they mentioned how much you enjoyed them. I couldn't help but laugh after reading your earlier posts on the topic.
Permalink to Comment13. Dave M on May 24, 2010 7:57 AM writes...
I think they must have a list in the office with songs and films to get in
http://www3.interscience.wiley.com/journal/123452307/abstract
Which if true means Dr No should be an easy one to get in as should Quantum of Solace or Golden Eye, but my hat would go off to them if they managed On Her Majesty's Secret Service! Now there's a challenge for you...
Permalink to Comment14. Anonymous on May 24, 2010 8:03 AM writes...
The other link didn't go into previous post :(
http://www3.interscience.wiley.com/journal/123438813/abstract
Permalink to Comment15. Anonymous on May 29, 2010 4:01 AM writes...
Re. OHMSS, your wish is my command...
http://www3.interscience.wiley.com/journal/123308709/issue
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