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DBL%20Hendrix%20small.png College chemistry, 1983

Derek Lowe The 2002 Model

Dbl%20new%20portrait%20B%26W.png After 10 years of blogging. . .

Derek Lowe, an Arkansan by birth, got his BA from Hendrix College and his PhD in organic chemistry from Duke before spending time in Germany on a Humboldt Fellowship on his post-doc. He's worked for several major pharmaceutical companies since 1989 on drug discovery projects against schizophrenia, Alzheimer's, diabetes, osteoporosis and other diseases. To contact Derek email him directly: derekb.lowe@gmail.com Twitter: Dereklowe

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In the Pipeline: Don't miss Derek Lowe's excellent commentary on drug discovery and the pharma industry in general at In the Pipeline

In the Pipeline

« Mexican Lemons To the Rescue | Main | The Polypill Rides Again »

April 1, 2009

Sponsor A Gene?

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Posted by Derek

This has been forwarded on to me - if you find the idea of a gene sequence being sponsored by IKEA unusual, you should give the press release (and its associated links) a close look. . .

Comments (7) + TrackBacks (0) | Category: Current Events


COMMENTS

1. anonandon on April 1, 2009 9:40 AM writes...

Spotted: April Fool's attempt surely?!

Permalink to Comment

2. Erock on April 1, 2009 9:43 AM writes...

Yeah, if you try to follow one of the banner links it will confirm that it is actually an April Fools.

Permalink to Comment

3. HelicalZz on April 1, 2009 12:24 PM writes...

I don't know, sounds like a good idea. Wouldn't you like to work on a selective Coca-Cola inhibitor?

If I sponsor a gene, can I name the splice variants individually?

: )

Zz

Permalink to Comment

4. Dave on April 1, 2009 11:25 PM writes...

IKEA's gene:

Cost $100
Shipping: $200 and it shows up 1 month later, and some parts are damaged (e.g. nicked)

You have to put it together, and not all of the screws (e.g. DNA ligases) are shipped.

Permalink to Comment

5. Anonymous BMS Researcher on April 2, 2009 5:10 AM writes...

When you go shopping for your gene, you must walk past displays of many other genes, you are not allowed to take any shortcuts, you must go through the displays in the order they are presented.

Real genomics can feel a lot like shopping at IKEA, in both cases the route to what you need can be circuitous!

Permalink to Comment

6. RichardA on April 2, 2009 2:02 PM writes...

And the basic right to whatever name that no one can honestly pronounce correctly.

Permalink to Comment

7. Sili on April 9, 2009 9:52 AM writes...

Slightly offtopic, but I'd rather like to see ads on the side of Ariane rockets and the like. If having Ikea plastered on the side of a satellite means we'll have prefabs on the Moon in fifteen years, I'm all for it.

And why Google haven't looked into sponsoring an interplanetary relay-system ('spacenet') yet, I don't know.

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